Have you ever asked your friends What is the work of his dreamss? Or your parents what was the profession that their environment aspired to? In recent years, especially since the health crisis, much has been said about the different ways in which each generation sees its facet of work.
For example, while older generations are more presentist, young girls prefer Work at home. If older people have the idea of a strong commitment to a company to which they have devoted many years, younger people are more nomadic in this sense, and show loyalty to companies whose values they share. A study that the Glassdoor job portal published a few months ago sheds light on all these questions, and has sparked some interesting conversations about the generational leap in the professional field.
So what is the job that makes each generation the happiest? According to data published by Glassdoor (which asked people of different ages in the United States to rate from 1 to 5 different professions), the profession preferred by Generation Z (the last to have joined the professional market) is that of professional recruiter.
What does this tell us about them? Who want to have a job that allows them to influence the culture in which they and others work, helping to build more diverse, inclusive and happy teams. Not far behind are jobs like direction of marketing That is social mediaand we can also draw a stimulating idea from them: they are interested in the way in which companies reach out to the public and create communities with their customers and users.
The favorite companies where each generation prefers to work
It should be noted that the profession of corporate recruiter is also the most valued in the segment which includes the other generations apart from Z, in general, but with a lower score. If we focus on the rest of the generations, we see that the millennials (approximately born between the early 80s and the late 2000s) want to be real estate agents; Xers (early 60s to late 70s) want to be CEOs; and the baby boomers (early 40s to late 50s) want to be company presidents.
It also suggests an interesting conversation. Consider, for example, that the millenniumhe grew up at the time of boom housing construction in many countries (such as Spain); What many CEOs who have become relevant personalitieslike those in Silicon Valley (they have the power and are celebrities), belong to Generation X; and that the baby boomers they thrived in a landscape where corporate hierarchy was stricter than it is today (hence why they want to hold traditional leadership positions).
The Glassdoor study allows us to check how the generation gap is also observed in the companies (and types of companies) where employees want to work. For example, in the list of favorite companies of Generation Z, there are a few also known as Microsoft, Google or IBMwhile in the rest we hardly hear any (at least here in Spain; remember that the research is based on data from the United States), with the exception of NVIDIA and Linkedin.
What can we extract from this data? For example, that young people prefer to work in larger companies with more experience and opportunities, while older ones opt for more modern and smaller ones. It also speaks to the fact that Generation Z wants to participate in projects that have greater relevance in a broader socio-political and cultural scenario.
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